Sugar High is a cannabis candy line that grew from another project that never moved beyond the initial artwork phase. For this version, I wanted to create a look and feel closer to how I envisioned a cannabis candy brand. Fun and grown-up. Clean and minimal, but also bright and bold. I wanted to somehow mimic the bold fruit illustrations typically found in many well-known candy brands, but keep it clearly for adults. The balance created between the stark and simple front design, and the bright and dynamic fruit illustrations for the sides, gave me what I was looking for.